Real Estate Acquisition, Development, Construction, Quality Control, Marketing and Sales – with proven management experience and results in all facets of homebuilding, including:
Land acquisition and program development
High-density podium development construction
Workforce condominiums and townhomes
Production detached single family housing
Semi-custom and custom homes and communities
Land sale/asset disposition strategies
Jeff Lawrence, President of Royal Crescent Properties, has more than 30 years of experience exclusively in Northern California homebuilding markets, allowing him to draw on a wide spectrum of resources and consultants to address a broad scope of development, construction and marketing/ sales challenges facing the homebuilding industry in the current economic climate.
Jeff is highly regarded for his unique ability to develop and execute aggressive marketing plans and sales efforts in times of difficult market conditions – and those times are now.